The Nielsen Network works hand in hand with our clients across the African Continent to proactively prepare company leadership to effectively troubleshoot and successfully navigate any potential crisis.
Every client requires their own bespoke Standard Operating Procedure when it comes to managing a crisis and the team at The Nielsen Network draws from local knowledge and international best practice to ensure that our clients are ready for any eventuality. This is especially important in today’s digital environment where the viral spread of information is part of our everyday reality.
Standard Operating Procedures
Working proactively to establish a Standard Operating Procedure for Crisis Management helps guarantee a quick, consistent response across all communication platforms both internal and external.
We conduct realistic crisis simulations as well as real time social media-specific crisis exercises to ensure our clients’ plans will in fact achieve the desired results.